report-of-revenue

Is Spotify Sustainable for Artists?

The sustainability of Spotify is a debatable topic. Many artists come up with the question of if Spotify is sustainable for artists or not. There is always a sense of uncertainty in people’s minds regarding their investment in Spotify.

However, if we talk about some well-known artists, such as Nick Mason, they praise Spotify saying that “Spotify has been a win-win for us.”

Most artists claim that Spotify was the reason for their recognition by the public. For artists, it is a platform to connect with people. There have been some debates over the sustainability of Spotify since it’s increasing its subscription charges. In addition, Spotify is seeking a new round of payment that would affect the business with a lump sum of almost $5 billion.

The Ministry of Sound’s CEO in London criticized Spotify recently.

Unlike other companies, if Spotify doesn’t make it to balancing the company’s revenue, it’s in danger. This also raises a red flag for the artists since their work is at stake. To have a better cash flow, Spotify has to ensure that its profit is increased. A significantly more number of subscribers will make it easier for Spotify to survive well in the streaming world.

Though, researchers claim that listening on Spotify has become more these days compared to the previous years. More people have shifted to listening on Spotify. However, there are still chances of a breakdown.

If we take a view from the user’s point of view, it is evident that Spotify is being loved by all its users, be they premium or standard. However, sustainability is also affected from the artist’s viewpoint. Many artists complain about not getting enough payment that they deserve from Spotify. This makes artists leave the platform. However, Spotify, on the other hand, is struggling as well. Therefore, Spotify still has a great chance of losing in the coming years.

Picture of Scott Boyle

Scott Boyle

Hi, I'm Scott Boyle, a music producer, trumpet player, and marketer with a passion for all things digital. My journey in the industry started when I was just a teenager, tinkering with Ableton Live on my computer. Since then, I've worked with some of the biggest names in the UK, helping them to promote their music through digital platforms. With my expertise in marketing and my love for music, I'm confident that I can help artists take their careers to the next level. I'm always eager to share my knowledge with others and explore new ideas, so feel free to reach out and say hello!

RELATED POSTS

Our Services

Music Promotion Services

We know how music marketing is challenging. Use our music promotion services to build and grow your audience today!

Music Promotion For Spotify

Artists from all around the world use our Spotify promotion services. With one of the best and safest promotion companies in the industry, you can purchase Spotify plays and raise your social media accounts.

Best Seller

Video Promotion For YouTube

Want your videos to get the attention they deserve? Stand out from the crowd with our YouTube promotion packages. Increase the number of people who watch your videos, and grow followers on your YouTube channel.

Music Promotion For SoundCloud

With a tailored strategy to increase your audience, we help you form a vivid presence on SoundCloud. We do that, by promoting your content, boosting your socials, and keeping in check your SoundCloud insights.

Social Promotion For TikTok

TikTok is a merry mix of people from all over the world and a home to many musicians for interacting with their fans, making it a great place to share and promote new music. Sign up with us and let us help you promote music on TikTok.

Social Promotion For Instagram

We understand how artists feel after launching an Instagram account: getting new followers can be really challenging. With our social promotion for Instagram, we help you grow your followers and increase engagement on your posts.

Social Promotion For Facebook

When it comes to music promotion, Facebook can prove to be a very powerful tool! With billions of users worldwide, it’s a great way to spread the word on new content and promote yourself in multiple communities at once!

Yes, you can buy Spotify plays and followers to boost your Spotify music promotion efforts. SongLifty offers Spotify promotion services including geographically targeted and organic Spotify plays and Spotify followers.

While buying streams and followers give you a boost in numbers and visibility, it does not necessarily translate to instant success. It is recommended to focus also on other growth strategies such as creating high-quality music, promoting it through social media and other marketing channels, engaging with your fans, collaborating with other artists, and building a strong brand identity.

Buying Spotify plays and followers helps increase your popularity and social proof, which can lead to more traffic, followers, and revenue. It’s also a sped-up version of conventional promotion that can work together for maximum success.

Social proof is a verified way of improving popularity in every social circle. For Spotify, having more plays and followers gives you that proof. Also, having more plays helps get you into playlists, increasing your chances of getting more traffic. And lastly, all the listens will translate into revenue for you as an artist. Learn more about Social Proof and Getting Noticed on Spotify in our blog. 

Yes, SongLifty uses real people with real accounts as affiliates to promote your music on Spotify. This makes you eligible to receive royalties. As your plays and followers increase, so do your royalties.

The amount of the royalty paid per stream is determined by various factors, including the country of the listener, the subscription plan of the listener, and the type of Spotify account used for the stream. Generally, the more streams a song receives, the more royalties it generates for the rights holders. Learn more about how much does Spotify pay per stream in our blog.

Yes. SongLifty’s high-quality affiliates are legal and don’t break Spotify’s user guidelines. You can use our legitimate Spotify promotion services without the risk of getting your account suspended.

That being said, you must keep all promotion efforts natural and organic. Sudden changes in popularly do trigger an internal flags. For example: avoid pushing 100,000 plays to a new artist with a couple dozen followers. You can check this article to read more about when you can buy Spotify plays.

SongLifty’s Spotify promotion service uses affiliates instead of bots which go against Spotify’s user guidelines. We distribute your music to your potential audience according to their taste in music and geographical location.

By using SongLifty, you can reach potential fans worldwide or geotarget your audience to a specific country. Our campaigns can help you get more followers, boost your Spotify plays, and improve your brand awareness. We also offer a refund guarantee, retention guarantee, and replacement guarantee.

Our Spotify promotion services are delivered within a few days of your order. Please note that there may be a slight delay in seeing changes as Spotify updates the plays counter once every 36/48 hours.